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Beauty salon, Seattle, WA

Chernika Beauty Space

A new Seattle salon offering laser hair removal and massage needed an online presence that turned interest into booked appointments.

appointment bookings, month over month
2xappointment bookings, month over month
cost per booking on Facebook and Instagram
$19.70cost per booking on Facebook and Instagram
Laser hair removal treatment at the salonThe salon's gift certificate among holiday decorations

The challenge

  • A brand-new business with no online history or data
  • Online interest was not turning into appointments

What we did

  • Instagram, Facebook and Google Maps management
  • Google Ads and Meta Ads campaigns
  • A website launched in 5 business days with online appointment booking

Results

  • Appointment bookings doubled month over month
  • Significant growth in online engagement and website traffic
  • More customer reviews and higher satisfaction scores

By channel

Google Ads
Cost per booking $43, click-through rate 1.6%
Meta Ads
Cost per booking $19.70, click-through rate 3%
Ad account summary: 3.88K clicks, 1.64% click-through rate, $0.59 average cost per click, $2.29K spend
Google Ads: 3.88K clicks at a $0.59 average cost per click.
Social ad charts of click-through rate and messaging conversations started, November to January
Meta Ads on Instagram and Facebook: click-through rate and messaging conversations started.

A refreshed brand, more visitors turning into clients, and steady revenue growth from online channels.

“e50 Ads provided an all-in-one solution that not only enhanced our online presence but also drove real business results.”

Chernika Beauty Space

The full guide behind this case

Results from individual client campaigns. They do not guarantee the same results for every business.

More results

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